• The Vibe

Big Tide to release debut 'Sync or Swim' album, previews lead track 'Wrong Number'

“A stellar dose of imaginative guitar pop, with the guitar lines sounding like David Crosby left to go rogue in Birkinhead. It's a fun, love-lorn hymn, a neat encapsulation of what makes Big Tide such a wonderful, talented group”Clash Music

"Thomas’ tongue-in-cheek lyrics and dry sense of humour take mundane, everyday scenarios and paint them into vivid, amusing pictures”Paste Music

"The pleasantly ambling “Wrong Number” kicks off with a jauntily strutting drum beat, then rolls into a mellifluous guitar line touched with a sleek twang, a run of low-key bass, and quickly-moving sing-talking vocals. The bucolic retro-pop opens up on the chorus with wordless vocal harmony uplift"Big Takeover Magazine

"Lushly gorgeous... The sound is exquisite and immediately brings to mind bands such as the Byrds, the Icicle Works, the Rain Parade and Guadalcanal Diary... Who thought that the new Paisley Underground could come out of Leeds?"Norman Records     

Liverpool-based rock outfit Big Tide has announced the album 'Sync Or Swim', a debut offering of 10 tracks, which releases May 10 via A Turntable Friend Records. The album features artwork by award winning London/UK based graphics designer Jack Crossing.

Ahead of this, Big Tide presents an enticing and optimistic power pop single 'Wrong Number', set for release digitally on May 3.

This releases follow the earlier release of two singles previewing the album ('Hide Me In Your Spaceship' and 'When The Tide Turns'), as well as the debut 12-inch single 'Half The Time', released in 2017, which caught the attention of Clash Music and Norman Records.  

Founded by Liverpool native Ben Thomas in 2017, Big Tide was born out of Thomas' disillusionment with the electronic music scene. His previous output as French House producer L'Étranger spanned for six years. Under this moniker, he caught the attention of tastemaker publications Clash, Nest HQ, Indie Shuffle, Earmilk, HBF, Purple Sneakers, French Shuffle, Amazing Radio and Bella Union Simon Raymonde, amongst others.

The impetus to form this new project came in 2013 while touring with Spectrals as lead guitarist. A stay in Paris was the final catalyst for a change in musical direction when Ben picked up his 12 string and the chiming sound of Big Tide was born.

Whilst the majority of instruments are performed by Ben Thomas, the album also features guest appearances by former members of Spectrals, Hookworms, Cowtown and Deadwall, who contribute drums, organ and saxophone.

Thomas sings in his signature northern vocal style whilst shimmering 12-string guitars form the cornerstone of the Big Tide sound. Coupled with Ben’s idiosyncratic lyrics and unique delivery, this music presents a great find from Northern England. Taking influence from bands like Big Star and Teenage Fanclub, Big Tide's music blends elements from ‘60s power pop like The Byrds and ‘70s folk rock espoused by Crosby, Stills, Nash & Young to create music that is original while somehow feeling familiar. As of May 3, 'Wrong Number' is out on digital platforms, including iTunes, Bandcamp and Spotify. On May 10, A Turntable Friend Records will release the 'Sync Or Swim' album with worldwide distribution through London's SRD (Southern Record Distributors). It will be available digitally on those same platforms, as a limited 10-track CD in gatefold, and also on limited 10-track vinyl in gatefold (with download code).

TRACK LIST 1) The Crash 2) Hide Me in Your Spaceship 3) Wrong Number 4) Make A Baby 5) You Can’t Live Your Life on an Email 6) Half The Time 7) Sync or Swim 8) Thirst for The Limelight 9) When The Tide Turns 10) I Could Walk Away

Photos by Owen Baker

Keep up with Big Tide Website | Bandcamp | iTunes | Spotify

Keep up with A Turntable Friend Records Store | Facebook | Bandcamp | Soundcloud | Twitter | YouTube | Instagram Keep up with Shameless Promotion PR Website | Facebook | Twitter | Soundcloud | Instagram | LinkedIn | Email

News story provided by Shameless Promotion PR