Citroën x YEAST worldwide TV
The French car brand Citroën just launched their new model for the new year 2019 : Citroën C5 AirCross.
We are proud to announce that for this beautiful film, Citroën has chosen the track "Black Nights" by YEAST.
The campaign is Worldwide and planned for 18 months on TV - Radio - Cinema - Web.
YEAST is a young French band based in Lyon, which signed on Echo Orange Publishing last year. They released 2 EPs : "Smne U Cn't Hve" and "Water" (with the track "Black Nights").
Between catchy rhythms and melancholy sounds, YEAST explores and reveals all the nuances of an aerial and colorful pop. The four boys from Lyon propose a concentration of emotions and musical subtleties, with a background of authentic and chimeric compositions.
YEAST, it’s also a special relationship to the stage, the revelation of a rock energy and an incarnate music. Since a second EP released in March 2016, which was an opportunity for YEAST to meet its public on the roads of France, with the Poupet Festival or the rst parts of Talisco, Shake Shake Go, Jain and Broken Back, the group has forged a true scenic identity over the years.
News story provided by Echo Orange