• The Vibe

Nordic songstress Johanna Kuvaja presents sumptuous video for pop hit 'Shower'

"A cheeky song... makes the energy behind the song all so much more enticing. With sensual innuendo combined with a musical conviction Baby Spice style, Johanna sells the subject with a smirk and a wink in the eye and power in the voice"Jammerzine

"With a sonic aesthetic to their Scandinavian peers Aqua, Johanna’s debut offering presents bouncy accompaniment to sassy lyrics, utilizing the formula sound of stars like Katy Perry and Selena Gomez, as well as Brits The Spice Girls and mixed girl-boy collective S Club 7. This feels like a fun-filled soundtrack to a convertible-down poolside or beachfront summer. A not-so-unreal soundtrack to love in the internet age"Big Takeover Magazine

Nordic vocalist Johanna Kuvaja has unveiled the colorful new video for her debut single 'Shower', an upbeat catchy single with a style sounding like the personified love child of Aqua, Katy Perry and Kylie Minogue.

Written by Kuvaja, the single was mixed and mastered by award winning London-based producer Sefi Carmel, who has been mixing music of real icons such as David Bowie, Phil Collins, Bruno Mars, Michael Buble, Massive Attack and Birdy. The song itself was recorded in Helsinki, Finland at Saumaa Records by Mikael Forsby, who also provided instrumentation.

"This video symbolizes new beginnings. I had a colorful, messy life with many problems (deteriorating health, loss of my house, marriage and job), but I am also a really colorful personality. The meaning of the video is that we have the power to recreate ourselves and to rewrite our story. Figuratively speaking, I took a shower, washed away my past and started fresh. I followed my heart and recreated my life and it all worked out," says Johanna Kuvaja.

"The lesson of this video is that the greatest power you possess in life is your understanding that life gives you a fresh start at any moment you choose to start fresh. Don't be afraid to start over - it's a chance to build something better this time. Trust the magic of beginnings. Wake up, smile and tell yourself "Today is my day".

Filmed in Kuivaamo, Tampere in Finland, this video was produced by Henri Kiviniemi, a.k.a. 'PommiHenkka' (Bomb Henkka) with support from the Pommijätkät team.

A singer-songwriter and music teacher from Tampere, Finland. She has a long history of working in music, in collaboration with various renowned Finnish musicians, winning music composing competitions, touring the country as a duo and pop orchestra, and performing on Finnish television as part of the 'Finnish Star' series. Finally she's putting her foot forward as a solo singer-songwriter.

With a vocal range of six octaves and professional training as a musician, her music has ben influenced by Mariah Carey, George Michael and Shania Twain, among others. Learning piano from the age of 6, she had entered the conservatory by the time she was 10. She eventually studied TV-performance and music at university, earning her degree and becoming a certified piano teacher.

After picking up violin and Finland's national instrument, the kantele, at 10 she was part of an ensemble that claimed the Finnish Championship at the Folk Music Festival three years in a row (they were forbidden from competing the next year). Here she began performing on television and touring, both nationally and internationally. After winning her first songwriting competition, she entered more such events, including the Eurovision song contest. After studying music, radio and TV performance at university and earning her Master's in Education, Kuvaja has ample experience teaching music at school and giving kantele and piano lessons. The next ten years meant putting music to the side owing to motherhood, losing her home and belongings, and multiple health problems due to mold toxicity. For some time, Kuvaja had lost her voice and eyesight, suffered tremors, memory problems and MCS (multple chemical sensitivity). Kuvaja ultimately pulled through all of this, and ultimately found inspiration to write dozens of songs again during her sick leave.

'Shower' is out now, available digitally across online music stores and streaming platforms such as Spotify and Apple Music.

Photos by Henri Kiviniemi. Other photos of Johanna Kuvaja by Jari Sokka

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